We are a Los Angeles-based, husband and wife team (and division of Public Marking) with a combined 24 years of design experience. With backgrounds in branding, fine arts, creative direction, graphic design and fashion, we offer a potent mix of contemporary visual appeal and detailed, effective strategy supported by bespoke, personalized service.
Larry is the left-brain of the company, having worked in both Design Director and Creative Director roles in his 11-year career and primarily focusing on strategy, and identity. He brings an in-depth understanding of branding and implementation with a high level of detail and craft.
Wendy is the right-brain of the company, having come from a Fine Arts background from the University of California Berkeley, before focusing on contemporary fashion and branding. In addition to design, she is a skilled illustrator, calligrapher, and letterer – all of which has been crucial for our clients in building unique, authentic and crafted brand experiences.
We strive to understand your business and what you want to accomplish as a brand. This includes a comprehensive brand audit and platform meeting, competitive analyses and digging into your business imperatives.
Through a comprehensive brief, we present an effective strategy that expresses what makes you special and unique. This includes a condensed brand flow chart, service/product positioning, brand positioning, brand promise, mood board, and attributes.
We create a suite of assets that govern your brand—everything from logos to color palette to patterns/textures—all the aspects that result in a signature look and feel that communicates your values, story and positioning.
We implement your brand across different media touchpoints to ensure the most cohesive, memorable and distinct visual experience. Our capability includes: print, web, packaging, stationery, collateral, retail environment and more.
Logo Design
Visual Identity
Brand Strategy
Identity Systems
Naming
Slogan + Tagline
Stationery
Packaging
Collateral
Catalogs
Ad Campaigns
Signage
Retail Environment
Website Design
E-Commerce
Social Media Graphics
Email Blasts
Illustration
Calligraphy
Lettering
Art Direction
Creative Direction
Surface/Textile
Footwear Development
Apparel Graphics
Hallmark Greetings
KitchenAid
American Red Cross
Draco Hygienic Products, Inc.
Piyo Piyo
Amg Vietnam
International Cricket Council
Barry’s Bootcamp
Deakin University Australia
Sports Environment Alliance
Schott NYC
Athletic Recon
Ed Hardy
Seymour Duncan
University of Colorado
A Gringo in Buenos Aires
Boxing Cat Brewery
AB InBev
Lanna Coffee
Molio
3-19 Coffee